BARF.
It’s what’s for dinner. Your dog’s dinner, that is. The acronym stands for Biologically Appropriate Raw Food, which is not so much a diet as it is a movement among pet owners who believe their pets will benefit from eating the same kinds of food their furry ancestors gobbled: bones, raw meats and veggies. Just as a raw food trend has turned more mainstream among people, a small but vocal community of pet owners is using the same quality ingredients they buy for themselves to create homemade raw meals for their critters.

But most veterinarians are wary about the trend toward raw food, or even meals that are cooked, but homemade. The idea of feeding pets raw meat, which has the potential to be contaminated with salmonella or E. coli bacteria, or a home-cooked meal that may not be properly balanced, gives them the shudders. “So many of these people are just trying to make their pets happy and have no concept of nutrition,” says Dr. Patty Khuly, who practices in Miami.

Although no studies have been conducted to assess the benefits of a raw food diet for cats and dogs, believers in the raw pet food movement say the evidence speaks for itself: Their pets have shinier coats, stronger teeth, fewer ear infections and improved weight control.

Bob Kurtz, who was already feeding his retrievers a high-quality dry food, recently turned to a commercial raw diet to solve a young Labrador’s skin allergies.

“Since switching to raw, we have found several major benefits,” he says. “Our dogs’ weights have stabilized perfectly. They now rarely change weight by more than a pound between checkups. They are lean and muscular, with coats that are even more beautiful and glossy than before. The ground bone in the diet does a great job of scouring their teeth, and all signs of plaque and tartar buildup have disappeared.”